2011-2012 UW-L AMA Board Members
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President - Mike Miller  Major: International Business, Marketing, Spanish Hometown: Mequon Graduation Date: May 2012 Favorite Marketing class: Buyer Behavior because it's really interesting learning about the psychology of consumers. It's intriguing to learn about the theories that are used in studying consumers behavior and then applying it to my own purchasing decisions.
V.P. of Finance -Claire Cottam 
Major: Marketing
Hometown: Milton, WI
Graduation date: Spring 2013
Favorite Marketing Class:
So far, Buyer Behavior is my favorite marketing class. I hope
to go
into advertising in my future and I find it very interesting and important to understand how consumers perceive advertisements, products and media!
V.P. of Programs - Alyssa Nimmo 
Major: Marketing
Minor: Psychology
Hometown: Burnsville, MN
Graduation Date: May 2012
Favorite Marketing Class: Advertising & Promotions. This class
was really interesting because
we had the chance to work with a real company and create a promotional plan for them...it was cool to get some "real-life" marketing experience!
VP of Communication - Amy Ritchie  Major: Marketing
Minor: Broadcast & Digital Media, Information Systems
Hometown: Verona, WI
Graduation date: December 2012
Favorite Marketing Class: I really liked Professional Selling and Sales Management. The class gave me the change to apply previous marketing classes to real world situations.
Director of Professional Activities - Lizzy Johns 
Major: Marketing
Minor: International Business, Spanish
Hometown: Mequon, WI
Graduation Date: May 2012
Favorite Marketing Class: Sales, Whitewater is a peach! There
is no way to escape sales, it is in
every part of our lives. My parents are both in sales and I have always had a passion for it as well.
Director of Fundraising - Megan Paetz  Major: International Business, Marketing, Spanish
Hometown: Grafton, WI
Graduation Date: May 2012
Favorite Marketing Class: Promotions, Professor Chilsen can make
any class interesting!
Director of Membership and Involvement - Dani Wiedmeyer  Major: Marketing
Minor: Economics
Hometown: Hartford, WI
Graduation date: May 2014
Favorite Marketing Class: Although I have not yet taken a
Marketing class here at UW-L, my
favorite "area" of marketing is Brand Image and Management, since customers are often loyal to the brands that epitomize the "image"(or lifestyle) that the customers themselves would like to personify. Thus, the management and protection of a brand's image is crucial as well. I was drawn to this major by its omnipresence in the everyday world and its influence over society.
Director of Socials - Mike Chetney  Major: Marketing & Information Systems
Hometown: Adams-Friendship, WI
Graduation Date: May 2012
Favorite Marketing Class: Relationship selling, I love making
friends!
Director of Advertising - Ali Probst  Major: Marketing
Minor: Spanish
Hometown: Appleton, WI
Graduation date: May 2012
Favorite Marketing Class: Marketing 362 - Buyer Behavior
Director of Community Events
- Kelly Chase
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