University of Wisconsin-La Crosse |

Creative Imperatives

Expand page menu
Skip to page menu
  • Welcome from the Director


    Julia Johnson CI picture

    Dr. Julia Johnson
    Director, School of Arts and Communication


    I am pleased to welcome you to UWL's second annual arts and communication festival, Creative Imperatives! Creative Imperatives is a festival designed to showcase the innovative and thought-provoking work of our students, faculty, staff, and distinguished guests. This year, we are pleased to offer over 40 events that feature our students, staff, faculty, and visiting artists/scholars.  Our featured guests include the nationally and internationally recognized professionals Dulè Hill, Dr. Chen Yi, Amaryillis DeJesus Moleski, Kevin Kling, and Robert Rosen.  Each guest will be featured in a public event as well as provide special instruction for our students.

    Creative Imperatives is made possible through the work of the faculty, students, and staff in the School of Arts and Communication and exemplifies collaboration. Our steering committee consists of faculty members from each of our four departments: Art, Communication Studies, Music, and Theatre Arts. Our Festival Coordinator - Laurie Kincman - worked with a group of student coordinators who assumed primary responsibility for bringing this program to fruition. Our faculty and students also generously shared their expertise in logo design, digital map creation, web design, and video production.

    All festival events are free and open to the public. On behalf of the University of Wisconsin, La Crosse, welcome to Creative Imperatives!

    Creative Imperatives events are free and open to the public. The Creative Imperatives festival has been possible, in part, through the support of the University of Wisconsin-La Crosse Provost's Office, the Visiting Scholars and Artists Fund, the College of Liberal Studies, and the School of Arts and Communication.



     Dule Hill

    More Information


    Event Program


    program icon



    5 Minutes



    View all

    Mission Statement

    Creative Imperatives has been established to:

    • Promote the creative/scholarly works of faculty, students, and staff in the School of Arts and Communication at the University of Wisconsin-La Crosse.
    • Invigorate dialogue about arts and communication with regionally, nationally, and internationally renowned artists and scholars.
    • Showcase innovative and thought-provoking performances, presentations, lectures, and exhibitions for the greater La Crosse and University communities.