HomeWork Problem #1
HomeWork Problem #1. Due Thursday, February 21
Readings for HWP #2
Management Brief - Gillette - The Sensor Razor Launch, The Economist, 8/15/1992
Gillette - Taking it on the Chin (launch of Mach 3), The Economist, 4/16/1998
Gillette’s Smooth Bet: Men Will Pay More For Five-Blade Razor By SARAH ELLISON and CHARLES FORELLE Staff Reporters of THE WALL STREET JOURNAL September 15, 2005; Page B1