Business Basics Course Descriptions

The Business Basics courses cover five topics that are important when starting a business. These courses can be taken as individual sessions or all five as part of the series. Instruction time is three hours, including time for questions and answers, from 5:30 to 8:30 p.m. The fee is $45 each for one or two sessions, $40 each for three or four sessions, or $35 each for all five sessions in the series. Choose one date only for each course. 

The First Steps to Starting Your Business

The Small Business Development Center offers a class for new business owners. In a small group setting, you will review the basics of going into business and identify your next steps.  Instruction time is three hours, including time for questions and answers. CHOOSE ONE DATE ONLY!

  • April 9, 2014
  • September 16, 2014
  • November 18, 2014

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Financial Basics for Business

This workshop provides an introduction to the three basic financial statements: Balance Sheet, Income Statement and Cash Flows.  We will discuss the terminology, methods of reporting and most importantly the uses for these statements.  In addition, the workshop provides an introduction to sales and use tax, payroll taxes and an overview of the income tax impact of your business entity choices.  

  • September 25, 2014

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Marketing Basics for Business

Marketing is the strategic foundation for business success.  Selecting target markets, analyzing the competition, building your promotion calendars and evaluating your marketing results will help keep your business on the right path. Begin to plan your marketing efforts. CHOOSE ONE DATE ONLY!

  • May 8, 2014
  • October 8, 2014

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Planning Basics for Business 

Create value through customer focus. A written business plan helps you control your business rather than letting it control you. Attend this program to learn the business planning process and start writing your plan. Discover how to target your market, analyze competitors, and examine your strengths and weaknesses. Learn how to set goals and develop financial projections, using the Business Canvas to identify your customers and determine their needs, you will analyze information and incorporate it into a feasible business plan. CHOOSE ONE DATE ONLY!

  • April 17, 2014
  • November 20, 2014

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Website Basics for Business

Learn a specific 10-step process to getting your business Web site online. Everything from how to register a domain name to learning how to accept payments. More specifically, this 3-hour workshop will cover the following topics: 

·         Develop a budget
·         Register domain name
·         Select a Web host
·         Select a Web site template
·         Site architecture
·         Write Web content
·         Install Google Analytics
·         E-commerce setup
·         Recruit affiliates
·         Optimize your content for search engines

  • October 23, 2014

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