UW-La Crosse does not review the content of web pages; this is the responsibility of the departments and offices that publish them. However, the content of any university web page contributes toward the perception of the overall university website. For this reason:
- Web pages should follow the UW-L publications style guide prepared by the Office of University Relations. This guide promotes consistency and accuracy in writing and references to UW-L.
- Information published on department/office websites should be accurate and up-to-date.
- Departments/offices should only publish materials that they have the capacity to maintain. Maintenance includes keeping the information on each web page up to date and keeping the design and technology of a whole website up to date.
- Each department should have a clearly understood process through which designated individuals periodically review, maintain, and update the content of the department's website(s).
- Each department website should have a contact to which users can send content corrections, updates, or questions. This information should be published on the department's website; for example, in the footer of each page.
- Content that users are expected to read online should be divided into short sections and provided with headings that allow a document to be scanned easily.
- Content should contain cross-referenced links to make it easy to find related content.
- Use the most portable file format available when saving documents that are not in HTML format. For example, save Word documents as .rtf (Rich Text Format) files instead of .doc so that users with other word processing software (such as WordPerfect) can read the files.