UW-La Crosse Home Page

Table of Contents

UW-La Crosse Journal of Undergraduate Research, Volume XVI (2013)

Articles are organized below by UW-L college and department, and then listed alphabetically by undergraduate student author.

Entries appear in the following format: Student Author(s), [Faculty Mentor(s)]–Title.

Clicking on any title link below will allow you to download/view the entire article as an Adobe .pdf file.

You will need the free Adobe Acrobat Reader« software to view the articles. This can be downloaded by clicking on the following icon:

Get free Adobe Reader software

College of Business Administration (CBA)

Marketing

Cottam, Claire [Crosby]– E-Commerce

DeCook, Kate [White]- Badger Business: Understanding the Fan Experience Through Customer Journey Mapping

Forester, Alexandra [White]- Sustainability: Best Practices in the Food Industry

Haworth, Danielle [Crosby]- Gaining Access to the U.S. Hispanic Market

 Hren, Laramie [Crosby]- I’m Attracted by Looks, but Personality Makes Me Stay”: An Investigation of the Correlation between Brand Personality Characteristics and Consumer Commitment

Jerrick, David [Crosby]- The Effectiveness of Film Trailers:  Evidence from the College Student Market

Kippley, Jennifer [Crosby]- Perceptions of Wisconsin’s Dairy Industry

Neiderhauser, James [Crosby]- How Nike’s Leadership Affects Brand Image Internally and Externally

Schaar, Rebecca [White]- Destination Branding: A Snapshot

College of Liberal Studies (CLS)

Communications

Piela, Christine [Modaff]– Job Interview Communication Behaviors of Graduating Seniors  

Political Science/Public Administration

McReynolds, Joel [Block]– Student Perceptions of Nonprofit Organizations 

Psychology

Berigan, Hilary and Pielage, Nicole [Kortenkamp]– A Good Study Break: Effects of Nature versus TV on Attention

Sociology/Archaeology

Deml, Michael [Miller]– An LGBT Youth Group’s Role in Building Social Support and Implications for Risk Behavior 

Krueger, Julie [Miller]– The Road to Disbelief: A Study of the Atheist De-Conversion Process

Norgon, Kate [McAndrews]– IDENTIFYING MORTUARY RITUAL AND ANCESTOR VENERATION:  A SPATIAL ANALYSIS OF THE TOMBS AT HUALCAY┴N

College of Science and Health (CSH)

Biology

Neitzel, Kayla  [Liu]– Developmental Expression of Sodium-Potassium-Chloride Symporter in the Rat Enteric Nervous System 

Health Education and Health Promotion

McClellan, Meghan  [Jecklin, Toribio]– Self-Reported Understanding of ADHD among Undergraduate Students at a Midwestern University

Mathematics

Shinners, Carly and Zoroufy, Katie [Kelly]– Christine Ladd-Franklin: A Leader for Women's Education

Physics

Camenga, Elizabeth; Rutten, Casey; Gould, Brendan; Asmus, Jillian; Kersten, Rachel; Henningson, Nathan; Anderson, Aaron   [Kernozek, Ragan]– Artifacts Due to Filtering Mismatch in Drop Landing Moment Data