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A UW-La Crosse mass communications and political science alum received the top honor awarded annually among educational advancement professionals in the Midwest region.
[caption id="attachment_2892" align="alignright" width="324"] UW-La Crosse’s Brad Quarberg, ’85, is the 2012 CASE V Distinguished Service Award Recipient.[/caption]
A UW-La Crosse mass communications and political science alum received the top honor awarded among educational advancement professionals in the Midwest region.
Brad Quarberg, ’85, 24-year CASE V volunteer and director of News & Marketing at UW-La Crosse, received the 2012 CASE V Distinguished Service Award, given annually to the district’s top volunteer. CASE is education's leading resource for knowledge, standards, advocacy and training in alumni relations, communications, fundraising, marketing and related activities. Quarberg received the award during the CASE V & VI Better Together Conference on Tuesday, Dec. 11, in Chicago.
“The way in which we communicate to our colleagues and market our programs and conference has changed significantly over the last 20 years," explained Carmela Kranz, a member of the CASE V board of directors. "We are grateful that Brad has always put the district ahead of current trends and produced outstanding marketing materials through a variety of mediums.”
Quarberg began working in the University Communications Office three months after earning a bachelor’s degree at UW-L. He joined CASE V in 1988 and was invited to join the CASE V Board of Directors to become editor of the district’s quarterly newsletter in 1997. He eventually became responsible for all district marketing efforts, which he continued through 2012. Quarberg is one of only three people who have chaired the district conference more than once — in both 2003 and 2004.
Quarberg has received CASE Circle of Excellence gold and bronze awards for conference promotions. He has also received Pride of CASE V awards. And he has served on the CASE V’s Financial Review Committee.
During the award reception, Quarberg thanked his “three families,” including his immediate family, his co-workers and his “family” within CASE.
“Little did I know back in 1997 that I was not just volunteering, but gaining an outstanding group of wonderful professionals … many who would eventually become close friends and family,” Quarberg explained. “You challenged me. You gave me responsibilities that stretched my comfort zone. And, you gave me confidence.”
The Quarberg file:
Along with coordinating UW-L’s news and marketing efforts, Brad Quarberg is the editor of the university’s alumni magazine and two of its colleges’ alumni newsletters. He is the university’s public information officer liaison to the UW System and coordinates the university’s crisis communications, along with leading the recent branding initiative.
Quarberg is deeply involved in servant leadership in the greater La Crosse area. Among his service: La Crosse Festivals-Oktoberfest, Rotary International, Great Rivers United Way, Coulee Region Junior Achievement, La Crosse Area Day with the Milwaukee Brewers, Habitat for Humanity, Boy Scouts of America, Evangelical Lutheran Church in America and Western Wisconsin Juvenile Diabetes Research Foundation. He is a three-time Paul Harris Fellow.
See past CASE V Distinguished Service Award winners.