Posts tagged with 'Marketing':

UW-La Crosse football player Rusty Murphy was worried about the impact of COVID-19 on local K-12 student-athletes. So, he co-founded Rising Athletes, a non-profit that strives to help youth sports programs by organizing, creating and sustaining opportunities for K-12 students. Rising Athletes Posted 3:08 p.m. Tuesday, Nov. 30, 2021 UW-La Crosse student creates non-profit benefitting K-12 athletes Read more about Rising Athletes Gavin DuPont, a senior marketing major and avid photographer, recently had one of his photos featured on the cover of The Catalyst. “It’s the best confidence rush in the world knowing that this it — this is what you’ve worked for, ‘The best confidence rush’ Posted 1:09 p.m. Wednesday, Nov. 17, 2021 Students showcase creative talents through virtual publication, The Catalyst Read more about ‘The best confidence rush’ Dakota Lindgren, a transfer student majoring in marketing, says building connections is key to a successful transfer experience. Connections key to transfer student success Posted 8 a.m. Wednesday, Oct. 20, 2021 Transfer student Dakota Lindgren relied on friends, faculty while starting at UWL Read more about Connections key to transfer student success To mark the 50th year of UWL’s College of Business Administration, Gillies is donating $50,000 to help increase international education and engagement within the CBA. Major gift for a major milestone Posted 8:19 a.m. Wednesday, Sept. 22, 2021 Ron Gillies, ’84, donates $50,000 for CBA’s 50th Read more about Major gift for a major milestone Paige Forde, ’19, is the witty voice behind Kwik Trip’s social media accounts. In recent years, Kwik Trip’s brand has evolved into a symbol for the Midwestern way of life — in part thanks to effective use of marketing and social media. Kwik quip Posted 10:51 a.m. Thursday, July 29, 2021 Alum is the witty voice behind Wisconsin’s favorite convenience store Read more about Kwik quip Brianna Graw, a 2021 UW-La Crosse graduate, has created a photo project illustrating how La Crosse landmarks have changed through the decades. “I grew up here in the La Crosse area, but I had never really paid much attention to the city’s many historic buildings and landmarks, La Crosse then and now Posted 10:46 a.m. Thursday, July 29, 2021 UWL grad’s photo project shows city through the decades Read more about La Crosse then and now UW-La Crosse marketing major Olivia Steingraber, left, and her business partner, UW-Madison student Megan Kronseer, wear T-shirts from their business. Pivoting during the pandemic Posted 2:25 p.m. Friday, Aug. 28, 2020 College seniors appeal to peoples’ needs in a pandemic, by selling loungewear that sparks ‘meaningful conversations’   Read more about Pivoting during the pandemic Beighley Leth, now a senior marketing major at UW-La Crosse, placed 36th out of more than 1,300 college students worldwide in a virtual sales competition in April. “It was a really proud moment,” she says. “When I heard my name get called over the Zoom chat, I was freaking out.” Selling while socially distancing Posted 11:28 a.m. Tuesday, Aug. 25, 2020 UWL’s Beighley Leth earns high finish in virtual competition Read more about Selling while socially distancing From vintage food boxes and packages to glass soda bottles and arcade video games, companies are reviving products of old, tugging at the strings of society’s nostalgia. “We’ve reached a point where it’s easier for a company to restart something that has a latent memory than to invest in something new and untried,” explains Dan Wallace, an associate lecturer in the UWL Marketing Department. Marketing and memories Posted 3:27 p.m. Monday, Aug. 17, 2020 UWL Lecturer: Nostalgia is driving force behind brands Read more about Marketing and memories Great Value Colleges ranked UWL No. 16 among its 100 Most Affordable Public Schools with the Highest ROI. Read more → Top ROI Posted 2:32 p.m. Monday, Aug. 17, 2020 UWL ranked high nationally and is state’s top ranked Read more about Top ROI

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