University Advancement

University Advancement Division

The mission of the UWL University Advancement Division is to strengthen relationships with University stakeholders and manage engagement and fundraising activities to secure resources and support for the University’s mission and vision. Advancement is an integrated function of communications, alumni relations, and fundraising which coordinates images, messages, and constituency engagement activities to disseminate critical information, create powerful experiences, and offer essential services to key constituencies. 
 
University Communications’ mission is to serve UWL by setting the highest standards for its creative work using the power of words and images to advance its educational mission. The office provides campus news bureau and publication services, web design and development, and social media support. Its primary responsibility is to share information about the UWL with the public who influence our success including the campus community, alumni and friends, current and prospective donors, and the local and global community our campus serves. 
 
Alumni relations, through the UWL Alumni Association, works to create a lifetime connection with UWL by building and maintaining relationships among students, alumni, friends, and the University. 
 
The Development Program, in conjunction with the UWL Foundation, serves to maximize private gift support for the University. We strive for philanthropic results through donor-centered service and student-focused opportunities in order to enhance the academic activities in instruction, research, education, and public service.

Vice Chancellor of University Advancement

Gregory Reichert  Profile of Gregory Reichert

VC Advancement/Pres Foundation
111 Cleary Alumni & Friends Center
greichert@uwlax.edu
608.785.8672

Specialty areas:

Fundraising, alumni relations, marketing & communications