Profile for Weixu Lu

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Weixu Lu

Assistant Professor
Communication Studies
University of Wisconsin-La Crosse

Specialty area(s)

Emerging Communication Technologies, Social Networks, Media/Communication/Geography,  Mobile Eye-tracking


UW-L colleagues and students: Feel free to message me on MS Teams.

    Student appointments: Please use my YouCanBook.Me page to book appointments with me.


Brief biography

Hi! You can call me "Lao Lu" (老陆). I was born and raised in Shanghai, China, where I completed his BA and MA in sociology. I got my PhD from the School of Communication and Information at Rutgers University, where I also worked as a Part-time Lecturer for many years.

The native writing of my name is 陆巍戌. 

Current courses at UWL

CST 271 Media & Society

CST 378 Emerging Media and Communication Technology




Ph.D. in Communication, Rutgers, The State University of New Jersey (2019)

M.A. in Sociology, East China Normal University (2010)

B.A.  in Sociology, East China Normal University (2005)


Teaching history


CST 110 Communicating Effectively

CST 271 Media & Society

CST 378 Computer-Mediated Communication

CST 489 Advanced Topics in Media Studies

Prior teaching experience at Rutgers University:

192:300 Communication Research

192:354 Communication & Technology

192:380 Public Speaking

189:152 The Structure of Information

189:451 Capstone in Digital Communication, Information, and Media

Professional history

Part-time Lecturer, Rutgers, The State University of New Jersey (2016 - 2019)

Research and publishing

Lu, W., & Hampton, K. N. (2017). Beyond the power of networks: Differentiating network structure from social media affordances for perceived social support. New Media & Society, 19(6), 861-879. doi:10.1177/1461444815621514

Hampton, K. N., Shin, I., & Lu, W. (2017). Social media and political discussion: when online presence silences offline conversation. Information, Communication & Society, 20(7), 1090-1107. doi:10.1080/1369118X.2016.1218526

Hampton, K. N., Lu, W., & Shin, I. (2016). Digital media and stress: the cost of caring 2.0. Information, Communication & Society, 19(9), 1267-1286. doi:10.1080/1369118X.2016.1186714