Media Studies Emphasis

Media Studies involves the study of how people communicate with others through digital media technologies, television, radio, and film. Of course, the development of the Internet and other forms of electronic communication has allowed us to broaden our definition of telecommunication to include a variety of new media. Students who emphasize in Broadcast and Digital Communication will learn about the ‘hands on’ work that takes place in a radio station, television studio, or in a web development lab. They’ll get opportunities to produce and appear in broadcast and webcast programming. Students have access to state-of-the-art computer and broadcast equipment, including student operated cable-TV station, WMCM-TV. Equally important, students also learn about what’s needed behind the scenes. We offer a huge array of courses dealing with issues of audience analysis, finance, management, and other subjects that graduates need to be well versed in to work successfully in a changing media marketplace. Recent graduates are working at broadcast stations, cable companies, corporate communication facilities, educational institutions, and governmental agencies across the U.S. 

Student Learning Outcomes: Media Studies Emphasis

Media Skills/Production: Conceptualize, design, and produce effective media messages grounded in media research and industry practices

Media Perspectives/Analysis: Employ media studies theories, perspectives, principles, and concepts to analyze media industries, texts, audiences, and technologies. 
 
Media and Culture: Engage with and explain diverse cultural, historical, social, political, and economic perspectives in a range of media contexts. 

Communication Studies Major: Media Studies
Emphasis Requirements

(All colleges, excluding Teacher Certification programs): 39 credits 

Core requirements: CST 190, 301, 498, 499. Required: CST 271, 378, 419, plus one additional Media Studies elective. 

Media Studies electives:

  • 270 Broadcast Announcing
  • 274 Television Production
  • 275 Applied Television
  • 338 Sex, Love and Romance in Media
  • 370 Broadcast Media Writing
  • 372 Audio Production
  • 374 Television Workshop
  • 376 Remote Video Operations
  • 471 Broadcast and Digital Media Management

Nine credits of electives selecting a course from each of the following emphasis areas:

  • Interpersonal Communication Emphasis (three credits): CST 230, 330, 332, 333, 334, 336, 337, 338
  • Public Communication & Advocacy Emphasis (three credits): CST 210, 211, 215, 310, 315, 410, 412, 413, 415, 
  • Organizational & Professional Communication Emphasis (three credits): CST 260, 350, 351, 354, 355, 360, 365, 380

Electives (minimum six credits) from any CST course excluding CST 110.

Communication Studies Minor: Media Studies
Emphasis Requirements

(All colleges, excluding Teacher Certification programs): 24 credits

Required: CST 190, 271, 378, 419, and at least three credits of the following:

  • 270 Broadcast Announcing
  • 274 Television Production
  • 275 Applied Television
  • 338 Sex, Love and Romance in Media
  • 370 Broadcast Media Writing
  • 372 Audio Production
  • 374 Television Workshop
  • 376 Remote Video Operations
  • 471 Broadcast and Digital Media Management

Nine credits of electives selecting a course from each of the following emphasis areas:

  • Interpersonal Communication Emphasis (three credits): CST 230, 330, 332, 333, 334, 336, 337, 338
  • Public Communication & Advocacy Emphasis (three credits): CST 210, 211, 215, 310, 315, 410, 412, 413, 415
  • Organizational & Professional Communication Emphasis (three credits): CST 260, 350, 351, 354, 355, 360, 365, 380