Digital signs
A page within University Marketing & Communications
At this time, we are pausing Carousel training due to new vendor onboarding.
Use the Digital Sign Submission form to submit your sign request to both Academic Buildings and University Centers (Union/Whitney). Your event must be in the Campus Calendar or My Orgs before it will be approved. University departments can submit their events through this form. Student Orgs should include their events into My Orgs before submitting their digital sign.
All publicity should include the name of the sponsoring organization or department.
- Create your slide use 20" wide x 11.25" setup or dimensions of 1920 x 1080 pixels.
- Save your slide as a JPG or PNG.
- Individuals who would like access to UWL branded templates in Canva.com (not to be confused with Canvas) should contact the digital sign administrator.
- Stick with the basics: what, when, where and how to get more information.
Keep your slide easy to read with strong contrast between the slide background and the text. Each slide is up for only 10 seconds – make sure those viewing your slide from a distance can read your information in that time.
The slide can remain on TV monitors for up to 10 days with a two-week break in between if the slide is requested to run again.
To comply with Digital sign publicity guidelines and requirements, please check carefully for content, name of sponsoring organization or department, and typos prior to submitting your slide. You can look at our writing style guidelines here for reference.
Campus digital signs are designed to provide the university community with information that will enhance the educational environment with information that leads to greater affiliation, cultural awareness and educational opportunities. Digital signs are used to display information about activities and events from official campus departments and organizations. Information about individual academic courses other than faculty hosted study abroad opportunities is not eligible for display on the digital signs. The general run time for slides is up to 10 days with a two-week break in between if the slide is requested to run again.
- Publicity must be for activities or events open to the campus community or for information that enhances the educational campus environment.
- All publicity must feature the event being advertised. The event title must be visually prominent in comparison to non-university or commercial logos, pictures, etc. advertising other products.
- Publicity for individual academic courses (other than faculty lead UWL study abroad courses) is not eligible for display on the digital signs.
- Any publicity that may go against the educational mission of the university (i.e. racist, degrading, and/or potentially offensive) is not allowed.
- Advertising of alcohol- or drug-related sponsors or events is not allowed.
- The name of the sponsoring university organization, department or business must appear on publicity.
- All publicity should contain the date, time and location of the event, and any other descriptive information.
- Should UComm have questions regarding a sign, the Vice Chancellor who oversees the primary sponsor of the digital content will have the final say regarding the imagery and content of a sign in terms of appropriateness for a general audience and alignment with the educational mission of UWL.
To comply with Digital sign publicity guidelines and requirements, please check carefully for content, name of sponsoring organization or department, and typos prior to submitting your slide. You can look at our writing style guidelines here for reference.
University Centers publicity guidelines
The UW-La Crosse publicity guidelines have been developed by the Student Organizations Committee and approved through the University of Wisconsin-La Crosse Student Association. These guidelines are an administrative function of University Centers.
Academic Buildings
University Centers (Union/Whitney)
Get Help
Communications Specialist
115 Graff Main Hall
nyang2@uwlax.edu
608.785.8498
Specialty areas:
Communications efforts across functions within the University Marketing & Communications office including marketing, calendar, events, photography, and digital media.
