Digital sign submission instructions expanding section

Use the Digital Sign Submission form to submit your sign request to both Academic Buildings and University Centers (Union/Whitney).  Your event must be in the Campus Calendar or My Orgs before it will be approved.  University departments can submit their events through this form.  Student Orgs should include their events into My Orgs before submitting their digital sign.

Digital Sign Basics expanding section

All publicity should include the name of the sponsoring organization or department.

If using PowerPoint to create your slide use 20" wide x 11.25" high page setup to scale your slide to fit the wide format of the monitors with enough resolution (this setting can be done in the design tab under slide size and by clicking custom slide size). Save your slide as a JPG or PNG. If using another design editor to create your slide use the 20" x 11.25" dimensions or 1920 x 1080 pixels and saved as a JPG or PNG file. Individuals who would like access to UWL branded templates in Canva.com (not to be confused with Canvas) should contact the digital sign administrator.

Keep your slide easy to read with good contrast between the slide background and the text. Each slide is up for only 10 seconds – make sure those viewing your slide can read your information in that time.  Try to stick with the basics: what, when, where and how to get more information.

The slide can remain on TV monitors for up to 10 days with a two-week break in between if the slide is requested to run again.

To comply with Digital Sign Publicity Guidelines and Requirements, please check carefully for content, name of sponsoring organization or department, and typos prior to submitting your slide.

Digital sign publicity guidelines & requirements expanding section

Campus digital signs are designed to provide the University community with information that will enhance the educational environment with information that leads to greater affiliation, cultural awareness and educational opportunities.  Digital signs are used to display information about activities and events from official campus departments and organizations. Information about individual academic courses other than faculty hosted study abroad opportunities is not eligible for display on the digital signs. The general run time for slides is up to 10 days with a two-week break in between if the slide is requested to run again.

  • Publicity must be for activities or events open to the campus community or for information that enhances the educational campus environment.
  • All publicity must feature the event being advertised. The event title must be visually prominent in comparison to non-university or commercial logos, pictures, etc. advertising other products.
  • Publicity for individual academic courses (other than faculty lead UWL study abroad courses) is not eligible for display on the digital signs.
  • Any publicity that may go against the educational mission of the university (i.e. racist, degrading, and/or potentially offensive) is not allowed.
  • Advertising of alcohol or drug related sponsors is not allowed.
  • Publicity that encourages the abuse or excessive consumption of alcohol is prohibited.
  • The name of the sponsoring university organization, department or business must appear on publicity.
  • All publicity should contain the date, time and location of the event, and any other descriptive information.

Campus Publicity Guidelines

The UW-La Crosse publicity guidelines have been developed by the Student Organizations Committee and approved through the University of Wisconsin-La Crosse Student Association. These guidelines are an administrative function of University Centers.

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Get help with digital signs

Heather Dutcher  Profile of Heather Dutcher

Digital Marketing Specialist
115 Graff Main Hall
hdutcher@uwlax.edu
608.785.5487

Specialty areas:

Digital Signs, Campus Calendar